Thursday, October 31, 2019

Should spam emails be banned Essay Example | Topics and Well Written Essays - 750 words

Should spam emails be banned - Essay Example A poll conducted by BBC showed that 93% of the people wanted the spam emails to be banned because of the concerns that these spam emails are causing in the society. It was witnessed that the spam emails were increased by 80% in the beginning of the year 2002 and the demand for an anti spam software increased with the greater number of spam emails. The problem of spam email has reached its limits as even the large companies such as Microsoft are being affected by it. In 2005 Microsoft charged Levon Gillespie on the charges of providing shelter to the spammers so that they could send bulk emails to the customers of Microsoft itself. An Act is known as ‘Can Spam Act’ was formulated in the United States in the year of 2004 after which the spam emails on the internet have increased by around 80 percent. The problem of spam emails is not only limited to illegal advertising and unwanted emails but also expands to viruses which can be found in these emails. Internet users who do not know much about viruses tend to get caught up in a whirlwind as the spammers use the computers of these individuals without their permission to send spam emails.  A poll conducted by BBC showed that 93% of the people wanted the spam emails to be banned because of the concerns that these spam emails are causing in the society. It was witnessed that the spam emails were increased by 80% in the beginning of the year 2002 and the demand for an anti spam software increased with the greater number of spam emails.   The problem of spam email has reached its limits as even the large companies such as Microsoft are being affected by it. In 2005 Microsoft charged Levon Gillespie on the charges of providing shelter to the spammers so that they could sent bulk emails to the customers of Microsoft itself. An Act known as ‘Can Spam Act’ was formulated in the United States in the year of 2004 after which the spam emails on the internet have increased by around 80 percent. The problem of spam emails is not only limited to illegal advertising and unwanted mails but also expands to viruses which can be found in these emails. Internet users who do not know much about viruses tend to get caught up in a whirlwind as the spammers use the computers of these individuals without their permission to send spam emails (Zeller 2005). Moreover a research by the Standford University showed that a regular internet user spends almost 10 days of a year handling the incoming spam of emails. Spam emails have not only proved to be unethical but they have also increased financial problems for the companies (Zeller 2005). Analysts maintained that companies might suffer a financial balance of around $50 billion because of the spam emails that are being sent. An example of a company which was struck by spam emails in 2006 was Blue Security Inc. In an attempt to stop the spammers from sending spam to their customers the company started spamming the spammers from the emails of the ir customers. This resulted in a counter attack by the spammers stating that they would reach new horizons by hacking into the accounts of their customers. The spam in 2006 not only affected Blue Security Inc but also affected other companies as it increased the internet traffic. The company Blue Security closed its website after the spam event (Krebs 2006). On the other hand many argue that spam should not be banned because it is not a serious crime like killing or terrorist attacks. This can be witnessed in the policy of the United States which did not enact any spam law for many years. Others argue that spam emails help to learn more about things which people are unaware about of. They think that spam can help them to know about products or services which they can avail in the society these days. Spam is not an issue of serious concerns as argued by the opponents (BBC News 2002). Conclusion However in the recent years it is seen that Europe has also implemented certain laws which do not allow emails to be sent without the consent of the recipient. But it is still seen that the measures taken by

Tuesday, October 29, 2019

Concept of Compounding DQ2 Positive NPV Essay Example | Topics and Well Written Essays - 250 words - 1

Concept of Compounding DQ2 Positive NPV - Essay Example d amount of money or an expected cash flow; for instance if a person has $500 that money will be worth less in the future because money depreciates due to the effect of inflation. Based on the time value of money present value table $500 discounted at 3% will be worth $431.30 five years from now (Besley & Brigham, 2000). The NPV value technique is often used by managers when making decisions regarding capital projects. A project should only be accepted if its NPV is above cero (Garrison & Noreen, 2003). A positive net present value is the desirable outcome. When the NPV is negative a project should be rejected because a company would lose money by accepting such a project. The process to calculate net present value involves the use of present value tables to find the factoring factor. Another way to calculate the present value of an amount of money is by using financial calculators. Graphic calculators such as the Ti-89 titanium have integrated financial calculators in its systems which are very easy to use. The discounting rate a company uses depends on the risk the company is willing to take. Some companies require a higher discounting rate than others due to the industry in which they

Sunday, October 27, 2019

Marketng Analysis of Bajaj Fans

Marketng Analysis of Bajaj Fans Critically analysis of the Bajaj fans contribution of marketing planning to the process of the strategic development In the strategic development process begins with strategic planning. Strategic planning is the process of developing overall plan strategies for the whole of organization. Under the strategic planning process evaluate answering the following questions; Where are we now? How did we get there? Where are we heading? Where would like to be? How do we get there? After that review whole planning process part by part sequential order. Those steps are; Analyze Vision and Strategic intent where we want to be future Reviewing mission statement in terms of rationale for existence of the business and value of the business. Under this review process evaluates further Purpose, values, Competencies, Culture, Polices and Product As a next step developing goals and objectives for whole organization Then carrying out the position audit by using SWOT analysis techniques and identify gaps. To fill that the above gaps evaluating corporate strategic choices. Here generating the strategic options by answering the following question; How to compete Where to compete method of growth As well as evaluating options by using the following criterias acceptability (evaluating based on stakeholders goals, objectives and their power), suitability (evaluating in relation with mission and strategic intent) and Feasibility (in terms of financial viability and risk) There after finishing that process start strategic implementation process. In this stage do the followings ; Resources Planning Draft operations plans, structure and culture Change (Implement changes) Implement Functional Strategies Productions operation strategies R D strategies Marketing strategies (Marketing mix, Segmentation, PLC analysis, MIS). HRM (Personal planning, Motivation, Appraisal) Finance strategies (source of finance, investment) IT strategies Looking at actual performance Review and control (assessing the deviation from plan and make corrective actions based on that) As final stage link to the step called strategic analysis. How the marketing planning contributing to strategic development process can be seen in above mentioned step number 5. If the company is having more than one business, there are three type of strategies can be identified those are; Corporate strategy Business and functional strategies Corporate level strategies are focused; Maximize share holders wealth Increase the overall profitability company as a whole Typically focused determining overall propose of the business. Decisions on mergers and acquisitions sell off or closure of business units. Maintain relationship with key stakeholders of the business such as investors, government and regulatory body. Explore new market Developing corporate image Under the Business strategies developed for division in the larger organization, that has a significant degree of autonomy basically responsible for developing and marketing their own products or services. Functional strategies mainly focused on selection of decision rule of the in each of functional area. In this case Baja electrical division or business unit (SBU) has draft a product marketing plan for fans. Under that product marketing plan strategic business unit has analyze, create and developed strategies to support the corporate strategies in the every aspect. Such as profitability, market share, developing corporate image by using corporate brand with the products. As a final conclusion Can say Bajaj fans marketing plan has contribute significantly for the strategic development process. Appraise marketing plan of Bajaj fans with suitable marketing element of marketing mix Under the marketing plan of bajaj fan has considered all the aspect of marketing mix element such product, STP process, price, place, and promotion). 2.1. Product analysis 2.1.1. Product mix This has developed to attract the customers (different segment).Those product mix are Ceiling fans, TPW fans (Table/ Pedestal / wall) and fresh air fans. Not only that under that they have developed different design like decorative and non decorative based on the segment. 2.1.2. Brand Name for the fan product category very low focused given by customers even bajaj fans was not included in the consideration set under their decision making process. That was major weakness. To eliminate that weakness they have come up with new strategies called umbrella branding (family branding) 2.1.3. Packaging Company has changed their graphic on packaging for entire product rage. 2.2. Segmentation, targeting and positioning (STP) At earlier stage company has followed niche marketing strategies. Company segmentation bases are price, quality and aesthetics look. Based on that segmentation criterias, they have introduced different product categories for each segment. Price based segmentation with sub brands as follows; Product category Price High price Medium price Low price Ceiling fans Crown Maxima Bahar , Grace TPW fans Crown Bahar Fresh air fans Aesthetics look based segmentation Decorative Non decorative Company product position strategies is that benefit positioning, Price quality positioning and performance based positioning revolutions per minutes RPS (speed, cooling). 2.3. Pricing analysis Company maintains the cost based pricing policy. There major weakness of the pricing having high margins for distributors. That has directly affected on their profitability because of high cost is incurred for distributors margins. To save that cost company has started distribution of products by using their own vehicles. 2.3. Promotion analysis Major media is television because of cable and satellite TV penetration is very high. Mainly advertising on C S channels such as star, Sony, Zee. Different types of TV commercial has developed air time (10,20 30).These TV commercial showing by using the different language. Major communication message is that Subse Tez Under the advertising they have new packaging strategies are incorporated with posters, POPs, Shops or dealers, boards and other communication elements direct mail. Followed different marketing recalling elements such as promotion team with braded t-shirts and caps, distribute leaflet for potential customers on point of sales. Used to promote the product dealers word of mouth recommendation to increase the sales. AS a pull strategy thy used pull strategies by organizing different contest among the customers, attractive pops, display schemes. 2.4. Place analysis (Distribution) There distribution strategies reduced by one layer. Company directly distributes their products to the retailers. As well as they have developed separate distribution network sub economy market segment. At the same time promoting dealers under pull strategy to keep their loyalty, increase shop share and attract the customers. Logistic is very strong 20 branches after sales service centers around 200 franchise that is also increasing the sales capacity of the channel. Identify the process of the developing and using brand identity of Bajaj with further evaluation of marketing segmentation, competitive analysis To develop the brand identity company used major strategy is umbrella strategy strengthening the product with corporate brand. That increases the customer credibility and dealers loyalty. At same time they are promoting by using pull strategies both party customers and dealers that is help to increase the brand loyalty of dealers. Not only that they are using TV commercial to communicate the brand identity for the different market segment that is on of the strategy which help to upgrade the top of mind brad awareness. In terms market Segmentation Company has develop different market based on the price, quality and aesthetics look. This also helps develop brand awareness of those market segments. Currently in market leading players are; Crompton, orient, polar, Khaitan, Usha. Current situation is level of competition very high and that is reducing margin of products because of profit divided into the above major competitors. Bajaj market segmentation strategy is also helping to face that competition. Because of all the above players are having their own production plant as well as gained economies of scale. Therefore major strategies that they need to be followed develop the customer loyalty via product performance and after sales services. As well as Bajaj Company use the promoters to develop brand awareness among the customer by using branded T shirts and caps. Some time such capacities do not have competitors to promote their products. Analyze the marketing capabilities of Bajaj fans to utilize the current technologies e-marketing and e commerce platform. If the bajaj used e marketing tools and techniques under this context of e commerce by which creating new distribution channel for the bajaj company as well as e marketing is help to reach different customer segment on individual basis ( via email campaign marketing) and corporate segment. In addition to that the following benefit and advantage that they can gain out of the e marketing; Can access wider rage of the market because of penetration of internet and email usage is very high. Therefore, in terms of cost vs. benefit, benefit is higher than cost, because of cost to reach very low. As example if the company developed websites by spending INR 150,000 and suppose that 1500 peoples access per month to site (150,000 /1500 = 100) in the first moth cost is 100 Indian rupees. Month by moth that cost is reduced only thing that they need invest that capital for web site. That web sites is providing adverting and online purchase facility also can be set. When online marketing is going to apply it is ideal for corporate segment such as companies, building housing contractors. Online purchasing help reduce time gap in ordering and delivering product. As well as it is reducing the retailer margin which that they paying for retail sales. Online promotional campaign also can carry out by using e marketing tools such as pop up advertising, cross promotions. Disadvantage of e marketing and e commerce are technical failures and security issues. By analyzing those cost benefit as well as advantage and disadvantage Bajaj Company apply new technology to improve their communication, sales and to beat the competition. As final conclusion bajaj has feasibility to use the new technology. In the future they can collect domestic and international corporate orders via web. That will deliver greatest benefit for them. Therefore bajaj is capable enough use the new technology under this scenario.

Friday, October 25, 2019

Augustus Ceasar :: Essays Papers

Augustus Ceasar Two of the most destructive problems facing the late Roman Republic were the instability and disunity caused by incessant civil wars. Rome's rapid expansion, after the Punic Wars, resulted in socioeconomic changes that permanently divided the state. Both aristocratic and plebeian parties sought total control of Rome and tried to destroy each other. Civil war was the continuation of party politics by other means. Consequently, the power of the military became supreme. Control of Rome's armies steadily shifted away from the legitimate government to the generals because the soldiers began to give their allegiance to their generals rather than to the civil authorities. On dismissal from military service, the legionnaires had no farms to return to, and they depended entirely on whatever land and money their generals could provide since the government was unwilling or unable to supply veterans with livelihoods. Thus, the generals became autonomous centers of power. The general who dominated the strongest army ruled the state. Repeated power struggles of these military strongmen ignited more civil wars that further undermined the stability and unity of the late Roman Republic. Augustus saw how divisive to the Roman polity civil war was. He understood that control of the legions by the civil government was necessary for the establishment of peace and order throughout the Roman Empire. He wanted to reorganize and institute changes in the military to assure that it would not rise again in support of some triumphant general to challenge the legitimacy of the state. Since warfare within the Empire was eliminated, the role of the legions changed. Its main objectives consisted in protecting the borders from foreign foes and pacifying conquered lands through the gradual introduction of the Roman language, law, administration, and engineering. Augustus' priority was to reduce the number of the legions from 60 to 28, settling in the process more than 100,000 veterans in colonies in Italy, Africa, Asia, and Syria. While proscription financed previous resettlement efforts, the vast wealth of Egypt, which he seized after Antony's defeat, subsidized Augustus' massive resettlement program. He raised the troops' salary and regularized the payment of pensions, which consisted of land and money, to veterans. Augustus, thus, reduced the old threat of soldiers giving their allegiance to wealthy generals rather than to the state. He also standardized the length of military service. The Roman legion became a professional, long service force with an esprit de corp that earlier legions did not have. Each legion was commanded by an officer

Thursday, October 24, 2019

Culture and Cuisine Essay

Food is one of many factors that distinguishes one culture from another. It has been used for ceremonial purposes, sacrificial rituals, and some food even holds symbolic meaning based on religion. Why do people of the Jewish and Islamic faith choose not to eat pork? Why is wine and alcohol often associated with parties and celebrations? The origin of many of today’s cuisine and dining traditions can be traced back thousands of years, and often have a religious significance. Religion has influenced people’s food choices and traditions since ancient times, and much of its impact is still prominent in today’s world. In everyday life, it is easy for anyone to take note of religion’s presence in food and different types of cuisine. In grocery stores and supermarkets, foods are often labeled as â€Å"Kosher† or â€Å"Halal†; and with holidays such as Lent and Ramadan, it is clear that many traditions that began thousands of years ago are still important to people in today’s society. The ban of pork products within the Jewish and Islamic faith, for example, dates back to ancient Egypt. The ancient Egyptians were known for having a strong dislike– perhaps even fear– of the pig. For this reason, pigs were never depicted in hieroglyphics, even though they were present. Believing that the animals carried parasites and leprosy, it was only Egyptians of the lowest social class who were swine herders, and they were banned from entering any temples or places of worship. Maguelonne Toussaint-Samat suggests that is why the pig has become a forbidden food source: That attitude could be at the root of the Jewish and Muslim prohibition of pig meat. Moses†¦ declared the animal unclean†¦ this taboo slowed down Islamic expansion into China, for the Chinese love pork as much as carp and ducks†¦ Today a certain amount of pig meant eaten in Europe, particularly ham, comes from China. (370) This shows how religion has influenced not only what a certain culture chooses to eat, but also how it has affected trade and migration patterns throughout the world’s development. It is clear that food can hold so much religious significance, that it can even prevent two cultures from integrating with each other, as shown by the lack of Islamic presence in China. With various religious beliefs, comes various opinions about certain foods. â€Å"†¦Patterns of behavior vary among followers of different religions, resulting from different norms† (Heiman, Just, McWilliams, and Zilberman). An example of clashing viewpoints is the difference between Greek, Muslim, and Chinese opinions about wine. The ancient Greeks are some of history’s greatest lovers of wine. They used wine for celebrations and believed it to be a drink of the gods as it was made by Dionysus, the god of wine. Alternatively, some Muslims forbade wine. This is most likely because of their fear of its effects, and drunkenness was looked down upon. There was, however, a Muslim mystic by the name of Nabulsi who declared that wine was the drink of divine love. Like Nabulsi, some chose to believe the Chinese proverb that states it is not wine that intoxicates– man is the one who becomes intoxicated, because he is weak (Toussaint-Samat 234). These different views of wine, or alcohol in general, is still evident today as some Muslims choose to drink it while some choose not to. In Christianity, wine is symbolic of the blood of Jesus, and holds significance particularly in the Catholic church for occasions such as communion. Symbolism, perhaps, is the most obvious connection between food and religion– it is not the food itself that is sacred or significant, but what it stands for. Michel Desjardins explores how food can be a symbol in different religions and cultures: At times, food also function symbolically– for example, when prayer before eating express thanks for divine concern, when the Passover meal commemorates mythic stories, or when the Arabic Muslim and Christian coffee ritual calls on the divine. Other times food is offered directly to deities†¦(153) Not only does religion affect what some people eat and do not eat, but also the types of meals that are made, the preparation, and the rituals that are paired with the food. Christian traditions involve praying before partaking in a meal, and Jewish customs call for elaborate feasts that are prepared by traditional methods. Another common use for food is sacrificing or offering certain foods to deities. Buddhists often present rice and or fruits to statues of Buddha– a long-standing religious tradition. Religion has greatly impacted the culinary world in the past, as well as today. The combination of religion and cuisine has proven to be deeply rooted in the history of mankind and the development of different cultures, as people all over the globe still maintain these traditions. Whether one is partaking in wine during communion, preparing Shabbat dinner, setting food before Buddha, or makes a lifelong decision not to eat pork, religion has an obvious presence in today’s society. Works Cited Desjardins, Michel. â€Å"Teaching about Religion with Food. † Teaching Theology and Religion. 3rd ed. Vol. 7. Oxford: Blackwell Ltd. , 2004. 153-58. Heiman, Amir, David Just, Bruce McWilliams, and David Zilberman. â€Å"Religion, Religiosity, Lifestyles and Food Consumption. † Ebscohost. Web. . Toussaint-Samat, Maguelonne. A History of Food. Paris: Wiley-Blackwell, 1992.

Wednesday, October 23, 2019

Pastor as Person †A Review Essay

As the title itself suggests, the whole thrust is on the personhood of the pastor. At the start (Chapter Two), stress is given to highlight the need for new approach in ministry. Although it was not directly stated, the idea was pointed out when Tom, a pastor, received a letter from his alma mater concerning the seminary’s plan to include into its curriculum a subject called The Person in Ministry. As the conversation of the characters progressed, and at the same time their personalities somewhat introduced briefly in chapter one, the theme of the entire book becomes more in focus. Indeed, as Gary L. Harbaugh was trying to highlight from the very outset, even the person behind the pulpit Sunday after Sunday is a real person with the characteristics of a normal human being with almost the same things to cope in life, if not exactly identical. The way the five pastors were presented – Tom Daniels, Joan Russel, Paul Denning, Chris Campbell, and John Jeffrich – in the first chapter seems to stress the fact of the human side of ministers in general. Although the tone of the author, all along, was to paint an honest appraisal of the pastor, and at the same time with the intention of helping his readers realize the impossibility for those among the ordained clergy to perform their lifetime duties effectively without comprehending their frame as human beings, more often than not, the overall expectation from the ministers is very unrealistic. And so, Harbaugh, in this book, incorporated all necessary studies/sciences which for him might yield a more comprehensive and more accurate portrayal of the minister as human specie. Through the lenses of philosophy, theology, psychology, and anthropology, the pastor was presented – not as someone who is above the rest, but someone who is very much like those considered rank and file (Harbaugh, 1985). At the last paragraph of the book, Dr. Harbaugh expressed his hope that upon reading, the reader (presumably, a minister) is â€Å"affirmed† and now having gained valuable insights into his/her personhood, with fresh outlook, the remaining years of ministry will not be anymore burdensome but promising instead. In Chapter Two, Harbaugh highlights the reality that the pastor is not only a spiritual person but physical as well. He experiences stress and at times may be subjected to bouts of â€Å"burnout. † King Hezekiah of the Old Testament was mentioned as an object lesson of a person dealing with stress. The author pointed out that there are correct responses to stressors and pressures, although unfortunately, pastors usually opted for what Dr. Harbaugh called as the pastor’s â€Å"common reactions† to stress. To really experience growth in life and in faith, one has to face his/her responsibilities and do everything within his/her ability to do, and at the same time, one has to accept his limitations that he/she cannot possibly do everything even while doing and employing the best possible means within his/her ability. As Dr. Harbaugh said, using the well familiar hymn, â€Å"Christ is the solid rock on which† ultimately, our â€Å"holistic response to stress can stand. † Moreover, the pastor also is an intellectual being. He thinks. This is the emphasis of the third chapter. While it is true that there are similarities, or things common among those in the clergy, Harbaugh maintains the individuality of the pastor (Harbaugh, 1985). This means that each pastor is different and hence must be dealt with individually. A right balance must be maintained between the pastor’s vocation and his personal/family life. Dr. Harbaugh, in Chapter Four, introduced Ptr. John Jeffrich. Through Jeffrich’s personality, Harbaugh presented a pastor just like anybody else reacting and full of emotions. Indeed, one cannot empathize with others without having gone through the same griefs which other people have gone through. â€Å"Weakness is strength† (Harbaugh, 1985). The remaining chapters – 5 and 6 – are expansions, further explorations of previous chapters. How the pastor should deal with different issues as he/she relates to other people. In summary, the pastor should learn to accept everything that he/she is – with strengths and weaknesses. As a pastor, he/she is chosen by God for the people of God.

Tuesday, October 22, 2019

Ancient Egypt and Mesopotamia essays

Ancient Egypt and Mesopotamia essays 1. I have chosen to discuss the civilizations of Mesopotamia and Egypt. Both have many significant similarities and differences. I would like to compare some important points in four common categories. I will compare and contrast the geography and its impact, the political structure of each society, the importance of their existing class structures and finally the role of women in these dynamic civilizations. Mesopotamia and Egypt were both in flood basins of major rivers. Mesopotamia was characterized by turmoil and tension and in contrast, Egypt was characterized by stability and serenity. The Mesopotamian climate was harsh and since the Tigris and the Euphrates flooded irregularly, nature was not viewed as life-enhancing but rather considered to be a threat. Mesopotamia was located on an open plain without protection from foreign intrusions; therefore they were continually on alert. Egypt, on the other hand, was centered on the dependable Nile. The rich and fertile soil of the Nile Valley provided agricultural wealth. Even though the river was known to flood yearly the Egyptians had no reason to fear it. It helped them predict nature and they began to use this knowledge to their benefit. Since the Nile Valley was surrounded by deserts and the Red Sea, Egypt was free relatively free from foreign invasions. The Nile was also used for travel in their civilization. The political structure in Mesopotamia during the Sumerian era had no unified government. Instead, it had numerous independent city states. In the Babylonian Empire Hammurabi enforced his laws described in the "Code of Hammurabi." In this Code, the lower class had fewer rites than the higher class and is known for strict punishments. In the beginning, Egypt was divided into two parts governed by different rulers. The Unification of the lower and upper kingdoms of Egypt marked the beginning of the Archaic period. The unification of Egypt was significant in the...